They help reach out before the book launch, but they also help retain loyal readers after the launch. Launch Day Bookmarks: Bookmarks are an excellent tool to help spread your announcement to a larger audience about your book launch. Made out of a carefully thought out process of choosing the right color schemes, design, wordings, and a call to action, they have not only become a reader’s best companion but also amass his loyalty.
Over the years, bookmarks have been widely designed and distributed by various publishers to create brand awareness.